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FASHION TRENDS 2012

Friday 11 March 2011

Costume Retailing

A Flourishing Business Option

You have two options to go while making professional leap by choosing self employment or joining someone as an employee. As both are different means for earning, sometimes hardly any difference is seen in them when the nature of job profile turns similar. Even though you are self employed, you feel like working for your costumers and are bound to follow their dictates. Adventurous situations come in your way but you should remain prudent in dealing them. In self employment, you must have focused goal and farsightedness so that you achieve your target efficiently. It provides you ample opportunity for best financial prospects. Remember that something vice versa may also happen and you can face losses in self employment. It is at this stage that you should prepare yourself for facing every type of circumstance. This attitude turns you stronger.

Freelancing is a best self employment option. Choose your work as per your skill and efficiency. You can do plumbing, construction, renovation, writing and acting amongst others and can go for some full-fledged business in retailing or services sector. Both bring better prospects for you and your business expands across the boundaries. Your business flourishes in your territory too. Retailing business paves the way for best prospects.

This is a pretty niche business category as you are basically targeting no one distinguishable group of customers and yet you are literally counting on anyone and everyone to be you customer. No one costumes retailer would specialize normally into selling only men's costumes or selling only children's costumes or strictly women's costumes as such emphasis would not only be foolhardy but also highly risky. Bravado would be an apt word for such actions. The business that is costumes retailing basically thrives on the potential that everyone would – one fine day – decide that, yeah, I need a costume – and voila, he or she is your customer.

Instead of specifying costumes for men’s, women’s or children, go for festive themes like Halloween, Thanksgiving or Christmas and make available costumes for everybody. This idea is best for good sells. Even though you prefer something special for men's, children's or women's costumes, you should choose more varieties of them but don’t make your outlet specific. Have your preferred choices in bulk, and in the meantime keep other items too so that your outlet seeks everyone’s attention. Turning specialist requires you provide exclusive services, you must look into those aspects and don’t ever forget to imply generalization.

As a costumes trader you should be aware of basic ethics. Costumers seek assistance in selecting fabrics and designs. You should be able to deliver service as per their expectation. They may ask for appropriate accessories for a chosen costume. You have to fulfill this desire. If your outlet is specific for women’s costumes, familiarize yourself with them besides having aesthetic sense of womanhood. What are the best outfits? How you define a costume fitting the curves. How a sexy costume looks best is most important to know? Your knowledge of sexy costumes is mandatory but always be careful and don’t ever make women costumers feel any pornographic element. It may spoil your efforts.

Should you deal with mainly women's costumes, the sexy ones are a must notwithstanding the above constraint. You have to be wary to not packed too many of the really sexy, barred a whole lot of skin costumes to the masses, keeping it as something that is on request basis instead. You can certainly have the more popular ones as exhibits – the sexy French maids, the sexy policewomen or even the demure playboy bunny type, for example – as these normally do not offend. On and off, you could also have a "costumes show" where sexy, curvy female and male models could don these costumes to inspire and excite potential customers. Do this especially during the off seasons where there are no major costume centric festivities around the corner.

Applying such innovative ideas would keep your outlet in notice before those prospective buyers whom you had entertained, and who remember your outlet whenever they prefer for men's costumes as well as women’s costumes. They would choose your outlet to purchase costumes for flaunting their romantic moments. Most importantly your costumer base increases and anyone can be your prospective costumer.